Warbasse Media, Helps Superpumper Build a Better Brand Online

Santa Monica, California - Warbasse Media, a full service multimedia firm, works with Superpumper to accomplish major brand transitioning from Mobil® to Shell®.

(PRWEB) May 28, 2005 -- Superpumper, the #1 petroleum volume leader in the state of Arizona, has taken important steps to stay on top by transitioning its petroleum products from Mobil® to Shell®. "Superpumper utilizes a holistic approach to marketing and branding," said Philip Warbasse, President/CEO - Warbasse Media. "Originally designed by our firm in 2003, our job here was to re-brand superpumper.com to reflect its new line of Shell® products without detracting from the utility of the original site."

The main features of superpumper.com are still in place including a store / product chart that enables visitors to view locations and amenities at a glance such as Shell® Gasoline, car washes, diesel fuel, Western Union Money Orders, RV Dumps and propane. Additionally, the site is designed to process employment applications online. "Warbasse Media vastly improved Superpumper's online presence transforming it into an aesthetically-pleasing, customer-oriented and user-friendly site. Warbasse Media implemented state-of-the-art web design techniques to bring attention to our product line and provide better navigation especially in the area of on-line employment applications," said Don Whitehead, Controller - Superpumper.

"In the past, convenience store web sites have given web site users very little reason to return to the site," said Philip Warbasse. "Superpumper wanted to build a site that went beyond their customers' expectations and we are delighted to have been able to work with Superpumper to make this possible."

About Warbasse Design:
At Warbasse Design, our core objective is to help our clients become better known and better understood through the development and deployment of robust online services and marketing strategies. Founded in 2000 by Philip Warbasse to provide interface and GUI design to companies with strict UI requirements, Warbasse Design quickly became known for its research and development of Interface-driven applications for VoIP (Voice over IP), Interactive Television and Media Streaming.

Today, our team of designers, developers, illustrators and creative professionals help businesses with varying goals and budgets leverage their investment on the world wide web by creating a holistic approach to their web design, public relations and marketing requirements. We help companies utilize the internet in new ways to communicate their message and brand with credibility, consistency and distinction. Simply stated, we create online interactions that help our clients stand out in the crowd. Warbasse Design(TM) is a registered trademark of Warbasse Media, Inc.

About Superpumper:
Superpumper, an Arizona Corporation doing business in Scottsdale since 1967, is proud to be recognized nationwide as an innovative leader in the gasoline and convenience store industry. Having pioneered the way in technology and development of state of the art service stations, Superpumper has grown to become a #1 volume leader in the state of Arizona.

Superpumper currently operates twelve facilities in Phoenix, and Scottsdale. In addition, we are expanding in Phoenix, Glendale, and Scottsdale with locations in various stages of development and plan approval. Dedicated to providing fast, friendly, efficient service to every guest who patronize our stores each day, the company has built it success on the motto "Customer Service is our business!"

Mobil® and Shell® are Registered Trademarks of ExxonMobil Oil and Royal Dutch/Shell Group respectively.

For additional information, visit http://www.warbassedesign.com or call Michelle Nova at 602.451.9586.

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